Visual hierarchy

If there’s one concept that really clicked for me lately in design, it’s visual hierarchy. I used to wonder why some sites just feel intuitive, like you instantly know where to look, what to click, and how to move through the content, while others feel like a maze. Turns out, it's not magic, it’s solid design strategy.

I came across this excellent guide on visual hierarchy web design by Clay, and it totally broke it down in a way that finally made sense. It talks about structure, spacing, contrast, size: not just what they are, but how to actually use them to lead users’ eyes, tell a story, and keep people engaged.

If you're building anything online like a portfolio, landing page, or full-on platform this is gold. It helped me clean up my layouts and stop relying on guesswork. Definitely worth a read!